The Intermotor™ brand of engine management parts has long been recognized and trusted as a leader in the import market abroad. Based in Europe, Intermotor™ is a basic manufacturer and renowned worldwide supplier providing a complete engine management program for import vehicles.
The Intermotor™ brand has built its reputation by engineering and distributing a full line of genuine import parts – unrivalled for quality, coverage and fit, form and function.
Delivering the Intermotor™ brand to Canada complements the focus of Blue Streak by supporting our commitment to this import shift within the Canadian market.
With dedicated packaging, our Intermotor brand provides a professional engine management import line, meeting original fit, form and function with complete coverage.
Intermotor Marketing Plan
Making the Intermotor™ brand available in Canada reinforces our continued strategy of a focused import program targeting today’s Service Provider and Counterperson.
To enhance our business partners’ position within today’s highly competitive market on import nameplates, Blue Streak is providing a strong support program. With dedicated trade advertising, packaging and collateral material, the Intermotor brand completes and supports the product and marketing focus on strategically targeting the import vehicle market.
For more information on our Intermotor™ brand for import vehicles, contact your Territory Manager for details.